Our main product
From being found to closing the sale, in one system
We bring scattered channels into one flow of work: leads stop getting lost, the path from ad to sale becomes visible, and the same system grows as the business grows. Website, search & AI visibility, ads, measurement, the AI Sales Assistant, CRM and revenue reporting all work as one.
What changes
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Scattered channels join one flow
Website, ads, social, WhatsApp and phone feed the same lead flow instead of sitting on separate islands.
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Leads stop getting lost
Every message is recorded and gets an owner and a stage. “Who was handling this?” stops being a question.
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The path from ad to sale is visible
Where a lead came from, which campaign it came through and whether it became a proposal or a sale all sit in one place.
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You can see where customers or money leak out
The report shows which link in the chain drops: traffic, leads, proposals or closing.
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The system grows with the business
New channels, languages, markets and integrations are added on top of the same structure instead of starting again.
The chain
Traffic → lead → qualified lead → proposal → sale → revenue.
- Search, ads, social, AI search Where customers find you Search & AI visibility
- Web experience Where visitors decide Digital experience
- Measurement Who came, from where, and what they did Measurement & attribution
- Lead capture Forms, WhatsApp, phone Digital experience
- AI Sales Assistant Records, drafts replies AI Sales Assistant
- Qualification Need, budget, timing, priority AI Sales Assistant
- CRM Every opportunity has an owner CRM & revenue pipeline
- Proposal Proposal status and value CRM & revenue pipeline
- Sale Won and lost, with the reason CRM & revenue pipeline
- Revenue reporting Which spend brought which revenue Reporting
Seven layers
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Digital experience
The website is not a shop window; it is where the system converts.
- Custom interface and user experience
- Mobile-first, works on every screen
- Conversion-first page architecture and landing pages
- Forms, WhatsApp and phone entry points
- Multilingual structure
- SSL, CDN, fast loading
- Staging and safe deployment
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Search & AI visibility
A structured digital presence so you can be found on Google and in AI-based search. SEO, AEO, GEO and AIO under one roof.
- Technical SEO, indexing and crawlability
- Content architecture and topical authority
- Structured data (schema) and entity definition
- Internal linking and metadata
- Answer-ready content in question-and-answer form
- Multilingual SEO and hreflang
- Search Console setup and monitoring
We do not guarantee any ranking or appearance in search engines or AI answers. Nobody can.
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Measurement & attribution
Not a traffic report: tracking set up to measure the chain from lead to revenue.
- GA4 and Google Tag Manager
- Google Ads and Meta conversion tracking
- Form, WhatsApp, phone and button events
- Event naming standard and UTM rules
- Lead source and campaign attribution
- Cookie consent and data quality
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Acquisition
Google Ads and Meta Ads, managed on the cost of a qualified lead rather than the cost of a click.
- Account and campaign structure
- Conversion and audience setup
- Remarketing
- Keyword and negative keyword management
- Budget management and creative testing
- Landing page optimisation
Ad spend is not included in our fee; it is paid from your own ad account.
Ad management -
AI Sales Assistant
The layer that records every message coming in from digital channels and drafts the replies and questions that help you understand the need. Your team qualifies the lead from the information it confirms and moves it into the sales process. Someone on your team approves every reply that goes to a customer.
- Records every incoming message and drafts a reply
- Prepares question drafts for the need, product, budget, timing and priority
- Uses a conversation approach suited to the product or service
- Helps keep the information your team confirms in one customer record
- Supports qualifying the lead, giving it an owner and following it up in the CRM
- Makes gathering pre-proposal details and later follow-up easier
It never messages a customer on its own: someone on your team approves every reply that goes out. Your team makes the final call when a lead is qualified. It sets no prices, makes no commercial commitments it hasn’t been authorised to make, and does not replace your sales team.
Customer response -
CRM & revenue pipeline
Every lead has an owner, a stage and an outcome.
- New lead → Contacted → Qualified → Opportunity → Proposal → Negotiation → Won / Lost
- Lead source and campaign
- Company, contact and the product or service of interest
- Expected value, budget and timing
- Sales owner, proposal value and status
- Reason for lost deals and actual revenue
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Reporting
The executive dashboard starts from revenue, not from visits.
- Ad spend, leads and qualified leads
- Cost per lead and per qualified lead
- Number and value of proposals
- Deals won and revenue
- Lead-to-proposal and proposal-to-sale conversion
- Customer acquisition cost (CAC), ROAS and revenue attribution
How we build it
Not everything at once — we start where the loss is biggest
The setup goes through the same stages in every business, but the order follows your situation. We don’t promise timelines or outcomes; we put in writing what we will do and what we will measure.
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Current state and data map
We map your website, ad accounts, message channels, forms, sales follow-up, orders and pre-accounting together, and see what is recorded and where the record breaks.
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The biggest leak
We agree which break in the chain the first investment should fix. In some businesses that is not advertising but unanswered messages.
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Lead capture and ownership
Forms, WhatsApp, phone and messages join one flow; every lead gets a record, an owner and a stage.
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Sales and operations connections
Proposals, follow-up, orders, online store or pre-accounting are connected as needed — in order, not all at once.
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Measurement and a working rhythm
We put in writing who follows which signal, how often the report is read and how the system keeps improving.
Who it fits
If this sounds like you, you’re in the right place
- Companies running ads without seeing how many leads become sales
- Businesses where the website, social, WhatsApp and sales follow-up work separately
- Teams that reply late or inconsistently to incoming enquiries
- Anyone moving data by hand between an online store, CRM, orders and pre-accounting
- Businesses that want to grow but don’t know which system to start with
- Companies that already have digital pieces working and want them joined up
When it’s early
Sometimes something else comes first
- If the product or service itself isn’t settled yet: let’s talk about that first, the system later.
- If nobody is available to handle incoming leads: the system brings them in, a person still answers.
- If you only want one piece (just a site, or just ads): we do those on their own; the Revenue System isn’t required.
- If the decision and budget sit with another organisation and will take time: starting with a smaller scope is the better move.
We say so plainly in the first call; we don’t sell a scope that doesn’t fit.
Levels
Start at the scope that fits you
There are five starting levels, all part of the same chain: a system that starts small and grows into the next level as the need grows. We work out which one fits in the discovery call.
- Widest scope
Revenue Full Scope
- Who it’s for
- Companies taking leads from several channels, with a sales team and a growing number of markets.
- Where it starts
- With a current-state and data map, then the weakest link in the chain.
- First visible result
- Lead source becomes visible: which channel, which campaign, which owner.
Scope
- Custom, multilingual, multi-market website
- Search & AI visibility
- Google Ads and Meta Ads
- GA4/GTM and revenue attribution
- AI Sales Assistant and qualification
- CRM, pipeline and proposal flow
- Executive dashboard and multi-channel reporting
- Advanced integrations and ongoing operations
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Revenue Advanced
- Who it’s for
- Businesses getting leads while follow-up still lives in spreadsheets and phones.
- Where it starts
- With lead capture and ownership: forms, messages and CRM records joined into one flow.
- First visible result
- Every lead has an owner and a stage; none is left unattended.
Scope
- Everything in Growth System
- AI Sales Assistant and qualification
- CRM, pipeline and proposal stage
- Revenue dashboard and advanced attribution
- 3–5 integrations
- Advanced automation
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Growth System
- Who it’s for
- Businesses with a site but not enough leads, running ads without measurement.
- Where it starts
- With measurement and landing pages, then ads and visibility.
- First visible result
- You can see in the report which page and which campaign brings leads.
Scope
- Everything in Digital Presence
- Search & AI visibility
- Advanced tracking and landing pages
- Google Ads, Meta Ads, remarketing
- Conversion optimisation and dashboard
- Basic AI Sales Assistant and lead automation
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Digital Presence
- Who it’s for
- Businesses with an outdated site or no measurement set up at all.
- Where it starts
- With the web experience and basic measurement.
- First visible result
- Visits, form and WhatsApp actions are recorded from day one.
Scope
- A fuller website with a custom interface
- Multilingual-ready structure
- SEO foundation
- Analytics and conversion tracking
- Hosting and maintenance
- Basic visibility
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Digital Starter
- Who it’s for
- New businesses, or anyone who needs one service explained properly.
- Where it starts
- With a small single-language site.
- First visible result
- A site people can find, with a working form and WhatsApp.
Scope
- A professional website with a limited number of pages, one language
- Responsive build and basic performance
- Basic SEO and structured data
- GA4, Search Console, basic conversion tracking
- Form and WhatsApp
- SSL and hosting setup
Not in this level
- Full search & AI visibility
- Multiple languages
- Ad management
- AI Sales Assistant, CRM and qualification
- Revenue attribution and custom integrations
The fee is set out in a written quote once the scope has been agreed in the discovery call.
Monthly operations
After setup, we run the system with you
The monthly fee is not just hosting and maintenance. At the widest scope it covers:
What monthly operations cover (8 items)
- System monitoring and technical maintenance
- Ad management and optimisation
- Search & AI visibility work
- Conversion and landing page improvements
- AI Sales Assistant tuning, knowledge updates and qualification rules
- CRM and pipeline improvements
- Attribution, dashboard, reporting and campaign analysis
- A regular performance and strategy review
Scope limits
Not included by default
These are scoped separately when needed and shown separately in the quote.
Not included (7 items)
- Unlimited content production or revisions
- Unlimited video production
- Ad spend and influencer spend
- Third-party software licences
- ERP, CPQ or mobile app development
- Call-centre staff on your behalf
- Unlimited custom software development
Responsibility and follow-up
How do we follow the result together?
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The scope is written down
What we own and what you own is listed in the quote. Work outside it is priced separately, never added quietly.
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The accounts are yours
Ad accounts, domain, analytics and CRM are opened in your name. We hold access while we work; if we part ways, the setup stays with you.
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The measurement can be audited
You can see which event fires where and which conversion is credited to which source; we don’t just tell you a number.
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The report is regular
Leads, qualified leads, proposals and won deals move through the same report. A bad month shows up in it too.
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We don’t give guarantees
No guarantees on rankings, reach, response times or sales growth. We commit to the setup, the measurement and the improvement work.
Frequently asked questions
About the Revenue System
What if our budget doesn’t stretch to the widest scope?
We set the scope to the need: you start at the level that fits and the system grows over time. We don’t offer the same work for less; we propose the work that makes sense now.
Does the AI Sales Assistant replace my sales team?
No. It records the incoming message and drafts replies and questions; the qualification decision, proposals, prices and negotiation stay with your team. Someone on your team approves every reply sent to a customer.
Do you guarantee we will appear on Google or in ChatGPT?
No. Nobody can guarantee rankings or appearances in AI answers. We build the technical and content structure that makes you easier to find, and we measure the result.
Is ad spend included?
No. The budget paid to Google and Meta comes from your own ad account; our fee is shown separately in the quote.
We already use a CRM. Do we have to switch?
No. We look at what your current CRM can integrate with and connect it if it fits. That gets settled in the discovery call.
First conversation
Let’s work out which level fits you.
Tell us your priority in three short steps, then we go through your current website, ads and sales process, your CRM and your goals. At the end we recommend in writing which level makes sense to start with.